TODAY, MARKETING AND PROMOTING IS A MUST! Create MASSIVE exposure on social media sites...FACEBOOK, TWITTER, LINKEDIN here we come!!!
Building Relationships Increases Readership *The Key to Successful Marketing in 2011 is to Expand Your Network*
Building a platform that stands out from the rest worked in 2010...but TODAY, you will have to be MORE THAN GREAT.
Don’t let this scare you away. Much of what you’re doing right now is good and is very close to being more than great. We have a built in, natural ability, to converse…and this is the major building block to forming relationships.
Social Networking Equals Success – Opportunities are out there. Social networking equals success. All we have to do is take the step and reap the rewards. Never have we been in such an amazing position to build our author platform, create massive exposure, and sell our products. Together, we can *conquer all obstacles*.
Open up that first social media network and fill-out your profile. Don’t know something…heck, don’t worry about it, there are plenty within this community who are waiting to help those who appear stranded. Reach out and click the mouse that hovers over a member and request a friendship. Just reading that person’s profile has sparked some sort of interest your way. And that’s it! You’ve begun your journey into marketing-using the social media.
Positive attitude goes a long way. It will show in your voice—the articles you write, and even in the short bursts of communication. Staying positive is one of the secrets in producing quality blogs.
Why Start a Blog?
A blog establishes authority—an expert on a particular subject matter. A blog is your home base and will become your identity and place of presence.
Writing posts about your passion will come easily. If you’re struggling or dreading this task, chances are you haven’t discovered your true niche. It may be time to switch gears and take a self-inventory, asking yourself what you love doing the most.
How do I Create Quality Posts or Valuable Content?
- Create articles around topics of your passion. Sell each post within the first paragraph. Like your story, it’s imperative to hook the reader from the first sentence or paragraph.
- Stay positive and use a balance between informative and conversational language styles.
- Produce posts that contain useful, intelligent, and newsworthy content.
- Promote others using quotes with direct reference (if you can, use links). Others will appreciate the ‘mentions’ and your post will become stronger with the proven backed-up facts.
- Do NOT be afraid to ask for help – again, a win-win situation
- Spend extra time researching—educating yourself. Read, read (oh and did I say…read?).
- Become a two-way blogger – become the viewer and comment on other blogs. The blogger will appreciate your following and other lurkers will read your response, become curious and may direct themselves back to your profile where your blog link is located.
Soon after you push that publish button, some of your viewers will contact you by responding to your post—positive interaction has begun. (Remember there will be many, many lurkers or viewers who’ll read your post but will not respond right away—but they’re out there, watching, reading everything you write). Your viewers will begin to share your name and quality content with others. Bingo! You have now graduated into the current of social media—marketing you and your products.
Even if you currently have a blog or website that falls under this promotional tool, its survival will depend on your expertise. Do you have the technical knowledge to effectively promote and drive traffic? No problem. Jo-Anne and Brian have the skills and ability to control your profitable destiny by turning your blog/website into money a flowing income you deserve.
*Marketing means exposure...exposure means more opportunities...more opportunities WILL increase the chance of sales/attracting clients*
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The Reviews Are Coming In!
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I will admit that after all the hard work we, as writers, put in to getting
our ideas to stories along with the great effort of finding a publisher or
agen...
12 hours ago

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